Content Generation for the website
To gather content I joined 2 US clubs on the same topic as www.infinitebankers.com. I bought all their materials, and attended and recorded all their meetings. I also did the due diligence for Canada, where I am launching the Canadian version (duh). This included legal, (checking up on the tax code, insurance act, and bank act, among others) and procedural (what is the corresponding Canadian version of each of the steps of the basic model?
Then i had to create content. I started by testing my sales presentation to several clients and friends. When i got a working model together I uploaded a series of videos to Youtube so I could see what leads it would generate without advertising (few obviously).
After the explain-o-bot (the videos) I wrote a white paper based on the rules in Perry Marshall's course. As a member of his renaissance club I was entitled to a critique, so I sent it in and Bryan Todd reviewed and comented within 2 weeks, despite being in China. Basically he told me to take out the jargon and specify what I offered in the 30 minute consultation.
I then got
-Mark Widawer's Landing Page Templates and wrote all the squeeze, thank you, and sales landing page copy.
-Yanik Silver's Autoresponder magic and wrote the first 8 autoresponder messages
- Alex Mandossian's Teleseminar Secrets and set the first 12 teleseminar topics according to his 18 types of teleseminars chart
Still pending-
Content for the public website infinitebankers (for now will just write the home page, but the final output will look like a combo of perry marshall's and page zero (Andrew Goodman)
1 white paper per month on infinitebanking next issue is due dec 1
testimonials for the landing page
Stupid dvds are not available because Nelson is changing dvd producers
